Tag Archives: Google

When Google+ launched, it was widely projected as the next big Facebook Killer. While that didn’t happen, Google did a remarkable job of exploiting Facebook’s weaknesses with innovative features such as Circles and Hangouts. The world’s leading social network eventually hit back in style and as time passed, the initial euphoria over Google+ begin to fade away. All this while, …

The wait is over and Google+ is finally available for Google App users. The announcement marks a strategic milestone as well as an acid test for Google’s latest social media experiment as the enterprise segment may have a deciding say in deciding the eventual fortunes of Google+. From a broader perspective, it will be interesting to see if Google+ lives …

The Google+ euphoria finally seems to be settling down. There’s no doubt that Google’s second innings in social media started with a bang – Google+ came, saw and conquered the hearts of people all over the world. Google+ had the wow factor and it hit other social media networks where it hurts the most. However, despite the initial enthusiasm over …

Google+ is the toast of the town. It recently crossed 25 million members and shows no imminent signs of slowing down. It’s fair to say that Google+ has taken the world of social media by storm and everyone’s been forced to take notice. Every day, I login to Google+ and learn some new tricks. In one of my earlier posts, …

Just days after David Drummond, Google Senior Vice President and Chief Legal Officer published a lengthy rant on the company blog accusing rivals Apple, Microsoft and others of engaging in “a hostile, organized campaign against Android,” the search engine giant announced a deal to acquire Motorola Mobility. In one fell swoop, Google beefed up its patents portfolio and entered into …

The fur, as well as the “pixie dust” is starting to fly in the contentious patent trolling war launched against Android and Apple app developers. The infamous patent troller in question, patent-holding firm Lodsys, LLC, sued nearly a dozen app developers claiming infringement of two patents the firm owns that Apple and Google are already paying licensing fees for. In …

Some quick facts – Facebook took about 35 months to get 25 million visitors. It took Twitter more than 30 months and it took Myspace more than 20 months to reach the 25 million-user mark. In contrast, Google+ has crossed this landmark in less than 30 days. While critics would be quick to dismiss this as the ‘launch hype’, there’s …

There’s little doubt that Facebook, Twitter and Google+ form the ‘Big Three’ of the social media world. While Facebook and Twitter have been around for a while, Google+ is a recent phenomenon that’s growing at a scorching pace. While I strongly believe that all of these social networks operate mutually exclusively, there’s been no shortage of social media experts and …

When Google+ launched, I knew that comparisons to Facebook are inevitable and many experts would be quick to claim that Google+ will dethrone Facebook as the #1 social network. However, challenging Facebook is no child’s play. The world’s leading social network silenced its critics by announcing that it now has a community of over 750 million users.

With all due respect to Google, its social media efforts till date have been nothing to write about. Google Wave was a disaster and Google Buzz made a limited impact. In contrast, Facebook has gone from strength to strength and emerged as the world’s leading social network that’s fast approaching the 600 million member mark. It’s been a bitter pill …

Just in case you missed it, yesterday was Social Media Day! Last year, I wrote a piece dedicated to Social Media Day celebrations. This year though, I feel the social media day phenomenon has been largely overshadowed by Google+ and Facebook’s pending announcement for next week. In the past, I’ve often emphasized on the importance of social media for businesses. Facebook, …

Despite a plethora of social networks and location-based services being launched every other month, Facebook continues to be the #1 Marketing Tool for small businesses. These are the findings of a MerchantCircle survey which queried 8,000 small businesses about the adoption of various marketing products. The survey reports that as many as 70 percent small businesses use Facebook to promote …

According to the Chicago Tribune, quoting two people “with direct knowledge of the situation”, Groupon has reportedly rejected Google’s $6 billion offer for the Chicago-based daily deals start-up, Groupon Inc. and will remain independent. A source also told the Tribune, “Groupon may still choose to pursue an initial public offering but will not make a decision about going public until …

Google is world’s most popular search engine and Twitter is fast becoming the most popular social platform on the web. So, does it make sense for Google to buy Twitter? It’s been nearly a year since the rumor of Google-Twitter acquisition originated and it doesn’t seem to be coming to an end any time soon. Meanwhile, the landscape of both …

Apple and Google have never been known as the best of friends. However, in the last few months, the two technology heavyweights have faced-off against each other in numerous battles. There’s no doubt that both these companies are engaged in a titanic rivalry which spans multiple issues, domains and technologies. It would be foolish to pick a winner in this …