Tag Archives: Twitter in Business

Recently, I’ve come across several people who’ve abandoned Twitter off-late because they feel its losing mass appeal. There are no major changes, no enhancements and Twitter lacks an efficient PR regime unlike Facebook and Google+. However, I don’t think that makes Twitter a 2nd fiddle to any other social network. What do I admit is that Twitter needs to get …

So you’ve finally decided your company needs to have a presence on Twitter. Congratulations! You’re joining a number of companies that have made that exact same decision and seen a lot of success because of it. However, it can be a harrowing experience using Twitter in the marketplace if you’re not educated and informed on what to do and what …

Now that you’ve decided to jump on the Twitter bandwagon to gain maximum benefits for your business, what do you do next? Getting an impressive Twitter profile and getting a high-quality targeted ‘following’ is only half the battle won. The other important half is to maintain and increase your Twitter following in order to grow your business. Nothing works better …

Finding a happy middle ground when using Twitter can be tricky for any business. After all, there is a pretty thin line between success and failure when it comes to business in microblogging. It’s important to recognize that, through careful scrutiny, Twitter can teach very important business lessons. Thinking should always be your first step

People often ask me about which social network do I use the most. To be honest, I’ve never tied myself to any one particular social network and I use all leading social networks for definitive needs. I use LinkedIn as a professional networking and hiring tool, Twitter as a means for marketing, YouTube for video promotions and Facebook for advertising …

Ingenious progress, whether in fiction or in fact, emanates from the plausible flame of the mind ignited by audacity. To put it succinctly, there’s more to the Twitter platform than scribbling a few words in 140 characters or less. Recently we have seen governments toppled, while companies drill out profits and their brand equities witness insignificant increase fueled by a …

Facebook has over 600 million active users, and nearly 50% of those users are active on a daily basis. If Facebook was a country, it would be the third-largest in the world. Though hard to believe, it’s a reality that social media didn’t have any takers few years back and now there seems to be no room left on the …

Twitter has grown by leaps and bounds. And the world’s leading microblogging social network is getting more business-friendlier than ever, it launched a revamped online business center a little while ago. Despite the phenomenal popularity of Twitter, certain features such as “Lists” are grossly underused, especially amongst the business user fraternity. Twitter lists feature has been around since November 2009 …

When Twitter launched, critics questioned the limitation of 140 characters to make a meaningful conversation, especially for businesses. Over the years, Twitter has improved by leaps and bounds, added several business-friendly features and now ranks amongst the league of formidable social media tools for businesses. Businesses have realized the value of messages limited to 140 characters and have thronged to …

It is a known fact that Twitter does not have its native feature for sharing photos and videos, which most feel is a downside but having said that you have plenty of options in the form of third party apps which compensate that and again most people use TwitPic to share photos, here are 9 websites to use in case …

Tweeting is an art. Few good men do it better than anybody else and Curtis Jackson (better known as 50 Cent) surely belongs to that club. The rapper helped penny stock company H&H Imports, which he received 30 millions shares of in October, make $50 million US in one day by tweeting about it to his 3.8 million followers. Though …

Happy New Year to all smedio readers! With the holiday season coming to an end and the arrival of Year 2011, it’s time to get back to “business as usual”. From a business perspective, it’s the best time to get ready for the New Year – formulate business plans and develop your marketing strategy for 2011. Year 2010 saw a …

Christmas has surely come early for Twitter business users this year – the micro-blogging site yesterday unveiled its revamped online business center which makes it easier for users to buy ads and promoted content. “We’ve seen tremendous growth in the creative ways businesses and organizations are leveraging Twitter, and we want to make sure you have access to their great …

It is very easy to start an e-business nowadays. You may decide to start a new e-business, or you may start promoting your already established off-line business on the internet to attract local, national and international consumers for the products and services produced and offered by your company or team. Internet is obviously one of the strongest medium to promote …