There are technology companies and then there’s Apple – a class apart and in a league of its own. Whether it’s transforming the future of smartphones with the iPhone or creating a new business segment for tablets with the iPad, Apple’s technology has been a game changer in several markets. And when Apple announced a special event to “reinvent the …

It’s been a remarkable last couple of years for Twitter. When it launched, almost everybody questioned the real life value of a social network which restricted user messages to mere 140 characters. Since then, Twitter has been the epicenter of several political revolutions (Egypt, Libya and now, Nigeria), it’s served as a disaster management tool amid natural calamities like the …

As an avid Twitter user, I’ve never been averse to trying out third-party apps to improve my overall user experience. I’ve a habit of scheduling tweets and I strongly believe that’s one of the best ways to follow a well-defined tweeting schedule. It keeps my followers interested and ensures that there are no let-ups in my tweeting frequency. While there …

Besides becoming the worlds primary major real-time news source, Twitter is recognized as a place where one person can help another person no matter where they are. Because while Facebook helps you find your friends, on Twitter, you can reach the world. To help you get the most from Twitter, I’ve gathered together eight of the hottest Twitter tools out …

“Engagement” is a word in near overuse these days I found. Yet it remains to be the word describing the power of Twitter best. Creating a certain buzz around your account given that there are close to 500,000 new users on Twitter each day isn’t always easy. A few tools have been emerging recently which boast features that allow you to …

Social media professionals have grown accustomed to monitoring online brand conversations using tools, such as Meltwater Buzz. It’s extremely useful to track the online buzz that your particular brand is generating, good and bad. But without integrated social CRM capabilities, it’s difficult to engage directly with the individual people generating the buzz, as a company. Not anymore. Meltwater introduced a …

As soon as you begin to pat yourself on the back for mastering the wild and crazy world of Twitter and Facebook, something new crops up on the Internet horizon. And before you know it, your social media marketing channels are in danger of becoming obsolete. Remember MySpace? In this fast-paced environment influenced by 140 character tweets, unless a social …

In this virtual, crowd sourcing community we all live in now, with “like” buttons and “share” buttons and hundreds of new best friends, news travels fast with Yelp. Bad news travels even faster. A 140-character tweet can destroy a career or decimate a business. And as businesses operating in the 21st century are learning, a negative review on a user …

Ok, first off, I take it that my views are biased since I am Co-Founder of a Twitter App, that allows to schedule tweets. Yet, before you make your final judgment, please hear me out. The arguments I found which make scheduling tweets not just recommendable, but even provide you with a competitive advantage are as logical and rational as …

Which is are the best Twitter apps for Android? Twitter is the fastest growing social networking platform and Android the fastest growing mobile OS platform. If you have an Android powered device and want to choose from a variety of Twitter Apps, then you are not going to be disappointed, simply because that there is plenty to choose from. Here …

Though there’s little doubt that Facebook and Twitter are gaining traction in the business and enterprise world, it’s not a walk in the park by any means. When large businesses adopt social media at a mass level, they manage a plethora of Facebook pages and Twitter profiles in order to maintain a consistent brand entity. And that’s surely easier said …

Twitter in the last couple of years or so, has changed the way social media marketing is done or as I personally believe has become the single largest tool in this regard. So, if you are one among those marketers on twitter looking for a comprehensive tool that will assist your campaign, then here are 5 tools that could well …

One of the frustrations with social media platforms is that each focuses on filling one or two particular needs in the marketplace, requiring users to set up accounts or pages on multiple sites. This creates inefficiencies for the busy executive or entrepreneur, so it was only a matter of time before one site set out to incorporate them all into …

It is a known fact that Twitter does not have its native feature for sharing photos and videos, which most feel is a downside but having said that you have plenty of options in the form of third party apps which compensate that and again most people use TwitPic to share photos, here are 9 websites to use in case …

It’s fair to say that Year 2010 well and truly belonged to Facebook and Twitter and no other network managed to even remotely compete with these two biggies of the social media world. While that trend is likely to continue in the New Year, I’m seeing another game changer social media phenomenon rising through the ranks – “Quora”! To be …