Browsing Tag
Attention Economy
3 posts
Why Content is NOT King
In his March 1996 essay, Bill Gates declared, “Content is king!” As marketers and bloggers, we’ve been fed this…
June 22, 2012
The 7 Levels of Influence in the Attention Economy
In today’s digital age, the world is fast evolving into a large global attention economy. Whether it’s an…
May 16, 2012
3 Rules of Engagement in the Attention Economy
In the sea of information, flowing from the ocean of the information age, how do you get your…
May 9, 2012