Tag Archives: Social Media

A decade back, social media was a lesser-known phenomenon. With time, it emerged as a handy online tool to keep in touch with friends and family over the internet. Wikis and blogs gained momentum but largely in the context of personal use or for informational purposes. Since then, the social media scenario has changed every year, for the better. While …

War is the last thing a country needs. Whether we choose to accept it or not, it’s a reality though. Thankfully, the humane aspect of wars continues to live in our hearts through noble gestures such as the initiative by Girl Scouts in Troop 612 and Troop 1145, who sell cookies to be sent to American troops in Iraq, Afghanistan …

Social media was all the rage in advertising and marketing world last year as businesses worldwide pumped in billions of dollars to make the most of this opportunity. Facebook is the dominant player in social media marketing and accounts for more than half the investment made by businesses worldwide.

Year 2010 was a transformational year for social media in the business world as Facebook and Twitter stamped their authority beyond doubt. I expect businesses to step up the ante on their social media efforts in 2011 and make the most out of this revolution. And I’m not the only person who’s bullish on the bright prospects of social media …

Life is a great teacher. If you don’t believe me, ask Ted Williams – the homeless man with the golden radio announcer voice, whose videos has reached more than 26 million views on YouTube in a matter of days and has been the talk of the town on other social media sites as well. While the rags to riches story sounds fascinating …

It’s fair to say that Year 2010 well and truly belonged to Facebook and Twitter and no other network managed to even remotely compete with these two biggies of the social media world. While that trend is likely to continue in the New Year, I’m seeing another game changer social media phenomenon rising through the ranks – “Quora”! To be …

Did you know “Snow White and the Seven Dwarfs” is one of the most successful Fairy Tales ever?  It’s in the List of AFI’s 100 Years 100 Movies and ranks 34. Originally it was written by the German Brothers Grimm. Remember the evil Queen who asks: “Mirror, mirror, on the wall…who’s the fairest of them all?”. The Mirror, pleasing her, …

I have no doubt that year 2010 will always be remembered as a “defining moment” in the history of social media. Having said that, I strongly believe that year 2011 will see businesses push the social media pedal harder to gain an advantage over their competitors. My optimism on social media is echoed by the findings of a recent study …

Though social media has been around for several years, it’s still considered to be in an “evolving” state. Social media has transformed in the last couple of years and more changes are on the horizon as we enter 2011. From a business perspective, it’s exciting as well as crucial to keep pace with the latest changes on the social media …

The year 2010 is about to end and the whole world is eagerly looking forward to celebrate New Year as we step into 2011. It’s a good time to make your Social Media resolutions for year 2011 as well as look back at the very best of social media for year 2010. Though social media has been around for several …

It’s fair to say that Twitter has been a blessing in disguise for micro-blogging platforms. It came, it saw and it captured! While Twitter’s explosion is a recent phenomenon, micro-blogging has been around for several years. Tumblr was one of the first few micro-blogging tools when it launched in 2007 and was an instant hit with a large number of …

With the holiday season already here, it’s time to bid adieu to the year 2010 and embrace the New Year with open arms. And the onset of the New Year inevitably marks the time to make resolutions. And it’s not just individuals; businesses too have their fair share of resolutions to make at the beginning of New Year. From a …

Social Media isn’t merely about creating Twitter profiles and Facebook pages. In fact, developing profiles and pages is only one of the many tasks in your business’ quest for social media success. I often say that social media isn’t a short cut to success for businesses. It was never meant to be. And attempts to make it work as a …

It’s fair to say that the internet has completely transformed our lives and the “age of information overload” has finally dawned upon us. Radio took 38 years to reach the landmark figure of 50 million users. The idiot box came along and managed to do the same within 13 years. The World Wide Web took 4 years to do so. …

Social Media along with Cloud-based services and mobile computing will be the key technology trends of 2011, according to IDC. The research firm believes that more and more businesses will turn social next year but there will be fewer social networking platforms to choose from. The year 2011 will provide a defining moment for the mass-scale adoption of social media …