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	<title>Comments on: How to Save a Dying Business with Social Media</title>
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	<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/</link>
	<description>News and Tips on Using Social Media and Technology for Marketing and Sales</description>
	<lastBuildDate>Mon, 21 May 2012 18:26:00 +0000</lastBuildDate>
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		<title>By: Top 10 Social Media Blogs to Follow in 2012</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-4566</link>
		<dc:creator>Top 10 Social Media Blogs to Follow in 2012</dc:creator>
		<pubDate>Mon, 30 Apr 2012 05:41:42 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-4566</guid>
		<description>[...] they need to help their businesses reach new heights in 2012 and beyond.  Recommended blog posts: How to Save a Dying Business with Social MediaHeidi Cohen - Heidi Cohen&#8217;s blog provides marketing insights–grounded both in digital and [...]</description>
		<content:encoded><![CDATA[<p>[...] they need to help their businesses reach new heights in 2012 and beyond.  Recommended blog posts: How to Save a Dying Business with Social MediaHeidi Cohen - Heidi Cohen&#8217;s blog provides marketing insights–grounded both in digital and [...]</p>
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		<title>By: 7 Ways to Tell If You Should Change Your Social Media Strategy &#124; Smedio &#124; The New Media and Social Web Online Magazine</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-3250</link>
		<dc:creator>7 Ways to Tell If You Should Change Your Social Media Strategy &#124; Smedio &#124; The New Media and Social Web Online Magazine</dc:creator>
		<pubDate>Wed, 24 Aug 2011 08:29:48 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-3250</guid>
		<description>[...] media strategy that works. Whether it’s measuring the ROI on your social media efforts or saving a dying business with social media, building a social media strategy is one of the basic building blocks to leveraging social media [...]</description>
		<content:encoded><![CDATA[<p>[...] media strategy that works. Whether it’s measuring the ROI on your social media efforts or saving a dying business with social media, building a social media strategy is one of the basic building blocks to leveraging social media [...]</p>
]]></content:encoded>
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		<title>By: How To Develop a Social Media Marketing Strategy That Works &#124; Smedio &#124; The New Media and Social Web Guide for Business and Marketers</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-2733</link>
		<dc:creator>How To Develop a Social Media Marketing Strategy That Works &#124; Smedio &#124; The New Media and Social Web Guide for Business and Marketers</dc:creator>
		<pubDate>Mon, 30 May 2011 19:02:27 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-2733</guid>
		<description>[...] social media strategy that works. Whether it’s measuring the ROI on your social media efforts or saving a dying business with social media, building a social media strategy is one of the basic building blocks to leveraging social media [...]</description>
		<content:encoded><![CDATA[<p>[...] social media strategy that works. Whether it’s measuring the ROI on your social media efforts or saving a dying business with social media, building a social media strategy is one of the basic building blocks to leveraging social media [...]</p>
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		<title>By: social tool</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-807</link>
		<dc:creator>social tool</dc:creator>
		<pubDate>Mon, 02 Aug 2010 07:51:09 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-807</guid>
		<description>Social media--the active kind, can definitely drum up interest to a niche crowd. The key though is, active participation. There are so many accounts that sells similar things, and the thing that sets a particular brand, are the ones that take the time to respond and get to know its followers and customers. By doing this, they would likely foster a stronger relationship and create a loyal following.</description>
		<content:encoded><![CDATA[<p>Social media&#8211;the active kind, can definitely drum up interest to a niche crowd. The key though is, active participation. There are so many accounts that sells similar things, and the thing that sets a particular brand, are the ones that take the time to respond and get to know its followers and customers. By doing this, they would likely foster a stronger relationship and create a loyal following.</p>
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		<title>By: Zelthost</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-805</link>
		<dc:creator>Zelthost</dc:creator>
		<pubDate>Sat, 31 Jul 2010 23:32:58 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-805</guid>
		<description>damn cool site....keep up the good work............ n all the best for everything!&lt;br&gt;&lt;br&gt;&lt;br&gt;Thanks&lt;br&gt;&lt;a href=&quot;http://zelthost.com&quot; rel=&quot;nofollow&quot;&gt;http://zelthost.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>damn cool site&#8230;.keep up the good work&#8230;&#8230;&#8230;&#8230; n all the best for everything!</p>
<p>Thanks<br /><a href="http://zelthost.com" rel="nofollow">http://zelthost.com</a></p>
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		<title>By: Douglas Idugboe</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-799</link>
		<dc:creator>Douglas Idugboe</dc:creator>
		<pubDate>Thu, 29 Jul 2010 22:32:36 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-799</guid>
		<description>That&#039;s exactly right Josh, the benefits of self hosted blogs/websites far outway its third party hosted counterparts. Hosting cost is so insignificant these days that it&#039;s not even a barrier nor an excuse for any business person to not leverage the opportunity that exist today online and with social media.  Yet, many would complain about hosting cost, hence, I recommend those free options above.&lt;br&gt;&lt;br&gt;Thanks for the contribution Joshua.</description>
		<content:encoded><![CDATA[<p>That&#39;s exactly right Josh, the benefits of self hosted blogs/websites far outway its third party hosted counterparts. Hosting cost is so insignificant these days that it&#39;s not even a barrier nor an excuse for any business person to not leverage the opportunity that exist today online and with social media.  Yet, many would complain about hosting cost, hence, I recommend those free options above.</p>
<p>Thanks for the contribution Joshua.</p>
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		<title>By: joshuatitsworth</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-798</link>
		<dc:creator>joshuatitsworth</dc:creator>
		<pubDate>Thu, 29 Jul 2010 22:02:11 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-798</guid>
		<description>It would benefit the small business far greater to host the blog on their own website. It costs far less nowadays to get unlimited hosting packages for $8 per month. Many of which offer Wordpress incorporation to simplify the process. It&#039;s an investment worth making.</description>
		<content:encoded><![CDATA[<p>It would benefit the small business far greater to host the blog on their own website. It costs far less nowadays to get unlimited hosting packages for $8 per month. Many of which offer WordPress incorporation to simplify the process. It&#39;s an investment worth making.</p>
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		<title>By: Douglas Idugboe</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-797</link>
		<dc:creator>Douglas Idugboe</dc:creator>
		<pubDate>Thu, 29 Jul 2010 16:02:16 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-797</guid>
		<description>Alice these are all valid points but as a business owner that needs to revive his/her business, you might not have the capital to do so; with social media, you&#039;re well positioned to leverage the capital of time to get your desired results. It all begins with your hunger to succeed and your willingness to implement productive principles. &lt;br&gt;&lt;br&gt;If we were to consider how far a journey may be and refuse to take the necessary steps, we are guaranteed to never get there. Instead, we take the first step..., and the next one, until we get to our destination.&lt;br&gt;&lt;br&gt;Getting your desired result with social media begins with the willingness to participate despite the what if(s). Who&#039;s going to write for the blog? You will. Who&#039;s going to populate the wikis? You and others in your niche if you&#039;re willing to network and be open to contribution from others. Who&#039;s going to host your blog? &lt;a href=&quot;http://Wordpress.com&quot; rel=&quot;nofollow&quot;&gt;Wordpress.com&lt;/a&gt;, &lt;a href=&quot;http://Blogger.com&quot; rel=&quot;nofollow&quot;&gt;Blogger.com&lt;/a&gt;, etc would do it for free. We can go on and on; I would conclude by saying a business person that wants to save his/her business must be willing to spend some sweat equity yo reach that goal.&lt;br&gt;&lt;br&gt;Thanks for the comment Alice.</description>
		<content:encoded><![CDATA[<p>Alice these are all valid points but as a business owner that needs to revive his/her business, you might not have the capital to do so; with social media, you&#39;re well positioned to leverage the capital of time to get your desired results. It all begins with your hunger to succeed and your willingness to implement productive principles. </p>
<p>If we were to consider how far a journey may be and refuse to take the necessary steps, we are guaranteed to never get there. Instead, we take the first step&#8230;, and the next one, until we get to our destination.</p>
<p>Getting your desired result with social media begins with the willingness to participate despite the what if(s). Who&#39;s going to write for the blog? You will. Who&#39;s going to populate the wikis? You and others in your niche if you&#39;re willing to network and be open to contribution from others. Who&#39;s going to host your blog? <a href="http://Wordpress.com" rel="nofollow">WordPress.com</a>, <a href="http://Blogger.com" rel="nofollow">Blogger.com</a>, etc would do it for free. We can go on and on; I would conclude by saying a business person that wants to save his/her business must be willing to spend some sweat equity yo reach that goal.</p>
<p>Thanks for the comment Alice.</p>
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		<title>By: alice</title>
		<link>http://smedio.com/2010/07/29/how-to-save-a-dying-business-with-social-media/#comment-796</link>
		<dc:creator>alice</dc:creator>
		<pubDate>Thu, 29 Jul 2010 15:32:20 +0000</pubDate>
		<guid isPermaLink="false">http://smedio.com/?p=1715#comment-796</guid>
		<description>This is a highly speculative post! It seems to have little real-world thought behind it. &lt;br&gt;&lt;br&gt;&quot;Throw in [on top of Facebook and Twitter] the combo of blogs, wikis and forums and you have a highly interactive on-demand customer service center for your business for no extra cost.&quot;&lt;br&gt;&lt;br&gt;No extra cost?! The technology may be free, but who is going to write for the blog, populate the wikis and moderate the forums? That will take a small army of staff, and some systems integration to get it working effectively. Not to mention the hosting, back up and DR commitment, plus legal considerations (what do you do if libellous information is published?).</description>
		<content:encoded><![CDATA[<p>This is a highly speculative post! It seems to have little real-world thought behind it. </p>
<p>&#8220;Throw in [on top of Facebook and Twitter] the combo of blogs, wikis and forums and you have a highly interactive on-demand customer service center for your business for no extra cost.&#8221;</p>
<p>No extra cost?! The technology may be free, but who is going to write for the blog, populate the wikis and moderate the forums? That will take a small army of staff, and some systems integration to get it working effectively. Not to mention the hosting, back up and DR commitment, plus legal considerations (what do you do if libellous information is published?).</p>
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